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How to Plan, Design, and Conduct Effective Tests – Jeffrey Rubin & Dana Chisnell
Testing has two main objectives: on the marketing level, it aims at improving sales; on a user-centered level, it aims at minimizing user frustrations and maximizing a product's usability. As the authors point out, testing goals inform the design of a product; those work in terms of the usefulness or relevance, learnability, efficiency, effectiveness, and satisfaction factors.
Golan Levin
As a quest for expanding the vocabulary of social practices and of the object-subject relationship, emotional technology (smart, intelligent) simulates human behaviour and creative energy. It revisits the environment anew for new types of interactions and explorations.
Golan Levin is a software artist who creates screens and robotic objects that study sound, speech, movement, and gaze.
Sci/Art: Sachiko Kodama
On March 12, 2010, Sachiko Kodama, a Japanese media artist and professor in electro-communications in Tokyo, presented her work, and what led to her most recent and on-going exploration of Ferrofluid, which she names Protrude Flow.
Rob Wynne
As a dyslexic, Wynne's work revolves around ideas of language and found defects in texts and matter. He uses a wide range of materials and works on a variety of scales and surfaces, from installations, glass text, drawings, embroidered paintings, to ceramics as well as glass sculptures.
Designer/Artist + Co-Creation
With the advent of new technologies and the rapid dissemination and accessibility of information, artists and designers develop increasingly sophisticated ways of thinking about the world in visual forms and of approaching open-ended questions or specific problems in new and exciting ways. It seems that design and art now represent blurred categorizations: artists and designers grow more apt at interchanging roles and are increasingly willing to collaborate and co-create.